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  • Launch Season – ASICS Novablast 5

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    Launch Season – ASICS Novablast 5

    by Lionel Brahim Brodie III


    This is NOT a recording..... The ASICS Novablast 5, one of the most anticipated shoes of the year, again made its debut in extraordinary fashion. Yes, instead of waiting patiently for its early December 2024 release date, the Novablast disrupted things and commanded a “major” presence at this year's New York Marathon. This time, it was the Greyish Purple/Coral Reef colorway in both men's and women's that was seen all over the 5 Boroughs. I first noticed them at Bandit's popup store in Manhattan and SERIOUSLY considered picking up a pair.

    Privy to "insider information", I had already heard rumors that Philadelphia Runner might have the Novablast 5 in stock – just in time for the Philadelphia Marathon. Could I wait? With the Rothman 8K on my race calendar, I was already anticipating and envisioning the miles I was going to crush in this lightweight juggernaut. I knew about the new midsole accompanying the Novablast 5, and the soft bounciness that it would deliver. I knew that the shoe would be LIGHT with a roomy toe box. And I knew how great the outsole grip and traction would be.....it's late Autumn approaching early Winter and we can expect more moisture on the ground.

     

    So I made the purchase from Philly Runner! I also wanted to be the first person in Original Propaganda Athletic Club (OPAC) with the Novablast 5. If OPAC had a team shoe, it might be the Novablast. Definitely a lot of pairs floating around the crew.

     

    Now YOU can make your run club teammates jealous by purchasing the ASICS Novablast 5. It's a neutral powerhouse that works for everyday mileage, speedwork, tempo runs, and even race day. Super light, extremely cushioned, and the midsole–outsole geometry (or relationship) provides stable energy return. The shoe looks great casually too, just in case you were wondering. 

    The Tech Talk:

     

    While the training shoe vs. racing shoe debate continues to bloom industry–wide, please rest assured that the ASICS Novablast 5 is perfectly suited for both. Enhancements to the upper, midsole, and outsole technologies have resulted in improved breathability, increased energy return, and enhanced traction, respectively.

     


    Product Features:

     

    Improved Breathability – a new technical mesh upper provides a unique balance of lightweight comfort and enhanced breathability.

     

     

    A tongue wing construction in the upper helps improve the fit while reducing tongue movement. It's complemented with an engineered jacquard mesh upper that offers more stretch and ventilation.

     

    New FF BLAST™ MAX Cushioning – feel the dynamic bounce and responsive energy return of one of ASICS' most energetic midsole foams.

    FF BLAST™ MAX cushioning helps create softer landings and a more energized toe–off during your training.

     

    Increased Energy Return – a trampoline–inspired outsole design helps deliver increased bounce in every step.

     

    Enhanced Traction – a soft AHAR™ LO outsole provides better traction on more surfaces.

     

     


     

    Specs, And Other Details:

     

    Total Heel Height – 41.5mm

     

    Total Forefoot Height – 33.5mm

     

    Heel–To–Toe Drop – 8mm

     

    Shoe's carbon footprint is approximately 17% lower than the industry average (assessed using ASICS carbon footprint methodology Version 1.1 and the most comprehensive reporting available for industry average running shoes, conducted by MIT)

    The Finish Line:

     

    The ASICS Novablast 5 is here NOW. Continue your online visit to pick up a pair!

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